If our competitors have their pricing information available all the time, should we include our pricing when the cart isn’t open?

I would not recommend this to everyone, but if you feel as though lack of pricing information puts you at a disadvantage in terms of your competition, you could create a detailed, comprehensive landing page that includes information on what your course is, what’s included, how much it costs, testimonials, and FAQs.

Module 4, Lesson 1 teaches how to create a course sales page in depth.